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DJ Stashman

iTunes Music Sales Fall 5 Percent Amid General Decline in Demand

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Remember the heady days of music sales, when Apple beat the stuffing out of traditional music labels, even besting retail giant Wal-Mart as the No. 1 seller of music? Well, the Cupertino, Calif. company still leads, but the growth of music is slowing and appears to be giving way to video.

Revenue from digital music sales for the last three months of 2010 were up just 1.6 percent for Apple, falling 5 percent from the previous quarter, according to a Tuesday report. Although Apple’s digital music sales are slowing, Warner Music Group appears even further along the S-Curve; the publisher’s last quarter sales fell 14 percent, the company announced. For Apple, the next thing is digital video, where one research firm says the tech giant controls almost 65 percent of the sales….


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