Underground Urban to Brit-Pop??

[Corrigan]

Basically, the only "urban artist" who may break through without heavily watering down their content is Giggs

no one will want to listen to that flow, regardless of the content

considering he has sold 100,000 (and rising) mixtapes in 2years, without ANY advertisement other than a big ryde/mykal million etc shoutout, u are evidently wrong

100,00? Don't believe that.

u better believe it

[Guest Esquilax]

think about who's buying them tapes though

[Dubby]

It's impressive. What sort of deal has Takeover (Tinchy's label) got with Giggs?

[hhhhhhh8]

Not gonna lie I bought some of Giggs sh*t in Dagenham.

[Guest Esquilax]

jas can you tell me where you got that info plz?

[Dubby]

It's impressive. What sort of deal has Takeover (Tinchy's label) got with Giggs?

who told u theyve got one?

edit: it's on their myspace but they've got something messed up with their page atmedit: oh wait here on their facebook it says he's signed a dealhttp://www.facebook.com/pages/Takeover-Ent...&ref=search

[Dubby]

http://www.facebook.com/pages/Takeover-Ent...&ref=searchtop wall post

[Corrigan]

http://www.myspace.com/trapstargiggsGiggs isn’t just another rapper.Not many street artists can boast sales of 100,000 mixtapes over two years, and none can lay claim to owning their own shop in order to keep up with merchandise demand. But since 2008, Giggs (so named because he used to giggle all the time) is the only name that’s mattered where British rap is concerned.It was in this same year that the south London bred rappers debut, ‘Talkin’ The Hardest’ freestyle, became the unofficial anthem on road. With mixtape sales going through the roof, Giggs’ debut album Walk In Da Park (which he made in just two weeks and has notched up over 20,000 sales of to date) sold out nationwide, within just hours of hitting the shops. He also beat the likes of chart topping artist Dizzee Rascal and Chipmunk to win the BET Award for Best UK Hip Hop Act at a star-studded ceremony in Atlanta, USA.Hailing from Peckham, Giggs (aka Hollowman, an alias he adopted following a stint in prison and a desire to move away from street activity) is regarded as the missing link in the hip-hop game. Known for his slow flow, deep vocals and poetic use of slanguage, his laid-back manner has had critics compare his rap swagger to the likes of Jeezy and The Clipse.Head honcho of the SN1 (Still Number 1) crew, he delivers the negatives and the positives with his aural reality checks – something that has proved a battle when it comes to beating down the doors of the more mainstream industry.But having attracted the likes of Joel Ortiz, CTR and Green Lantern in America, back home he’s been working with everyone from Sway, Skepta and Wiley to Shola Ama and The Streets, on the forthcoming single ‘Slow Song’ (produced by and featuring Mike Skinner). Radio support comes from long-term co-d Tim Westwood as well as fellow Radio 1 DJs including Zane Lowe and Mistajam.So, while Peckham waits for a re-generation programme, Giggs will be busy building up ammunition for his second album and pushing other artists from the SN1 camp to keep the kids happy. Word.

[Guest Esquilax]

hmmm... it's promo... dunno baat that

[Corrigan]

Alsohttp://www.overgroundonline.com/index.php?...;article_id=627The south London MC's debut album, Walk in Da Park, sold more than 20,000 copies in three months and his Myspace page has received over one million hits this year.THIS INTERVIEW WAS ABOUT A YEAR AGO, THINK HOW MANY MORE COPIES HE HAS SOLD SINCE. AND THESE FIGURES DNT INCLUDE, HOLLOW MEETS BLADE, ARD BODIED, ANOTHER QUICK ONE, WHO SAID DAT

[Guest Esquilax]

yeah but i dont like giggs so im gonna ignore all that and stick with my potentially wrong opinion

[Corrigan]

Whether u like him or not, u cannot deny that is an amazing achievement

[Guest WAVESURFER]

I swear Giggs is signed to XL, and not Tinchy's label?

[Corrigan]

I swear Giggs is signed to XL, and not Tinchy's label?

what i thought tbh

[UN.Muzik]

I don't wanna hear Giggs being signed to Takeover..

[Dubby]

I dunno... there's no articles saying Takeover but there is ones saying XL.

[Corrigan]

i have heard both gunna d and giggs himself, say that he was signed to XL

[streets.]

if it was simple to do there would be alot more of them

Spot on. The amount of artist that have attempted the cross over pop record and have failed is alot. The end product is very deceiving the process in making those records is the genius behind it. Any one can make a song. YES I agree. But not every one can make a chart hit/pop hit. Are these songs fraff? - Thats down to opinion/taste. But we all have to agree that its does its job. Its harder than these lot think.

Agree with the above. But I'm only on page 4 so I'll probably be quoting more.

[streets.]

this is the moist door that the industry wants urban artists to come through, water their sh*t down, turn into 21st century minstrels and make a vocoder track aimed at 16 year old slags to make them feel special.thats why we need to support people like giggs, hes opening his own door for people that dont want to water down their sh*t, when the album drops everyone thats serious cop it so the labels can see that raw, gritty road rap guys can sell units without distorting their voices and singing about some chick.

see statements like these arent helpful because they distort the perceptions of reality.cos its as if ur sayin set man should jus talk about greaze because thats what U want them to talk about.giggs has quite a few girl track/to his mum etcmaking ur music smoother(watering down) doesnt always mean selling out

[streets.]

Are any of you aware of the 'passive massive'?It's a phenomenon where people will buy something simply because of what it is, and not its quality.Take Cherly Cole's 'Fight For This Love' for instance, when it came out how many reviews/ members of the public were like "LOL WTF IS THAT sh*t. THAT'S AWFUL."Now who is at number one in the charts with album and single?

Actually, there's a much more powerful force called the silent majority.People will always call/text/email to complain about something. People hardly ever make noise if they like something or just "dont mind" it. The media made out that Cheryl Cole's song was hated by everyone but what was that based on?- a dozen or so music journalists- 100 or so tweets- 50 blog postings- 200 or so messages on forums.But, there are MILLIONS of people in the UK that buy music. They are the "silent majority" and just get on with buying/voting how they want without expressing their opinion on the internet etc. We see this force all the time in Elections, X-Factor and even with our parents (how many times have we tried explaining someone ultra-famous to our parents who dont know or care about them)

[Numero001]

I swear Giggs is signed to XL, and not Tinchy's label?

what i thought tbh

He's signed to both. I'm sure Takeover is the imprint/management with XL being the record label

[scared of who?]

Takeover is the imprint/management with XL being the record label

http://www.guardian.co.uk/music/2009/jul/2...-stryder-rapperArticle explains a lot about Takeover

[Nola D]

would like to know that aswell...how f*cked is it tho that two white KIDS from norwich can build a label like that and so many man in the scene are unable.

as much as race shouldnt matter, i thought the same thing

Takeover is the imprint/management with XL being the record label

http://www.guardian.co.uk/music/2009/jul/2...-stryder-rapperArticle explains a lot about Takeover

very interesting article

[VENOM]

dunno why u lot r hooked up about giggs. hell never blow nor cross overjust like sway never willnor will sas

[O.Man]

i use the word grime but i don't like urban, because i think grime actually defines something. What do people think about scorcher going commercial/pop?Possible?